Built, fixed, or run — by someone who's done it for 25 years.
I help SaaS founders design partner programs that actually generate revenue. Four engagement models, verified outcomes — pick the one that matches your stage. No agency overhead, you get me on every call.
Why partner with me
Over 25 months I ran 27 webinars and polled 8,340 partner program leaders. The finding: most underperformance stems from structure, not effort. Programs fail because they treat four distinct archetypes — Resellers, Referrers, Influencers, and Tech ISVs — as a single bucket.
Years building SaaS partner programs
Named case studies with reachable references
Webinars run, with 8,340 verified poll responses over 25 months
Solo operator — no junior delivery, ever
say partner recruitment is their #1 challenge
struggle most with pipeline generation
are blocked on partner enablement
cite program transparency
Four engagement models
Pick the one that matches your stage.
Free Partner Program Audit
2–3 spots per month
- Recorded call
- 4-archetype diagnostic
- 5-page report with 3 high-impact moves
Partner Program Diagnostic
Full outside-in review of your program
- Full lifecycle audit
- 3–5 internal + 5–10 partner interviews
- 25-page diagnostic + 90-day roadmap
- 2-hour workshop
Strategy & Build
Your program designed and built end to end
- 4-archetype program design
- Commercial structures + agreements
- Onboarding flow + enablement assets
- Recruitment campaign + measurement
Fractional Partner Leader
Includes QBR + executive reporting
- Light — 1.5 days/week, 10 partners, €9K
- Standard — 2 days/week, 25 partners, €13K
- Plus — 3 days/week, 50+ partners, €18K
What you should expect — and what you shouldn't.
— 01 —
It's just me
Cinna Mon Consulting is one person. No junior consultants, no offshore team. You get me on every call, every document, every decision. Senior strategy never gets handed to junior delivery.
— 02 —
No scope creep
Diagnostic and Strategy & Build are fixed-fee, fixed-timeline. You know what you're paying and when you're getting it before you sign. Hourly billing creates incentives I don't want.
— 03 —
Verified outcomes only
Three case studies. All three signed off on the numbers. All three reachable as references. Most consulting sites have "10×" claims and "50+ programs launched." I don't.
Three companies. Three real outcomes.
No "10×" claims, no anonymous logos. Three customers with verified results, reachable as references on request.
Minit
7× partner revenue
6-month Strategy & Build engagement restructured the program around the 4-archetype framework — followed by the Microsoft acquisition.
KYP.ai
3× pipeline in 90 days
Diagnostic identified the wrong recruitment motion; we redirected from Resellers to the Influence/Consultant archetype.
Wiiisdom
5× partner revenue in 9 months
Strategy & Build delivered agreement templates, commission structures, and onboarding flows by archetype.
References from any of these customers available on request.
Cedric Le Rouzo
25+ years in SaaS partner programs. I started Cinna Mon Consulting in 2024 because the partner consulting market runs on opinion — I wanted to build something that runs on diagnosis.
"Less opinion, more diagnosis. Less framework, more outcome."
Frequently Asked Questions
The Free Audit is a structured outside view — 60 minutes plus a 5-page report. The Diagnostic is a €4,900, 2-week engagement with internal and partner interviews, a 25-page diagnostic, and a 90-day roadmap.
Hourly billing creates incentives to take longer. Fixed-fee creates incentives to deliver well and move on.
It maintains accountability and eliminates junior delivery on senior strategy work.
Free Audits: 1–2 weeks. Diagnostic: within 2 weeks of signature. Strategy & Build: within 4 weeks. Fractional Leader: 4–6 weeks.
Almost exclusively SaaS; I occasionally take adjacent tech companies.
Ready to find out what's holding your program back?
Book a free 60-minute audit — recorded call, 4-archetype diagnostic, and a 5-page report with your 3 highest-impact moves.